16 November 2017DAX30 firm ProSiebenSat.1 acquires a 42% stake in the influencer marketing platform BuzzBird, founded in 2015. The founders Andreas Tirck, Felix Hummel (CEO) and Klaus Beyer (software engineer) will remain on board of the company. The target Buzzbird is an influencer marketing platform that connects advertisers and influencers. Thanks to widely automated processes, […]
Tag: Company Acquisition
25 September 2017The Dax30 company ProSiebenSat.1 invests through its subsidiary 7Life GmbH in koakult GmbH, which sells caffeinated cocoa in various flavors via its “Koawach” brand. 7Life acquires in the course of a capital increase a qualified minority stake of the company. About the transaction The media group ProSiebenSat.1 invests through its fully-owned subsidiary 7Life […]